Claudia Adair is the president and founder of Transform & Perform (TAP) Coaching/Consulting, with 20+ years as a trainer, facilitator and senior leader as Regional Vice President of Sales. She’s developed sales professionals and leaders in fast-paced, results-oriented environments across a myriad of small-to medium-sized businesses. She’s also a Certified Professional Coach experienced in helping people step towards their desired results.

Today, Claudia’s success inspires many, but she didn’t start there. She was not a “natural” at sales. ‘Sales’ in the traditional sense – that pushy, invasive, “canned” approach – just didn’t align with her values. Still, undeterred in pursuit of her vision of freedom, Claudia was determined to figure out how to make it work. Her recipe for success is what you’ll learn through her signature talks, below.

Claudia now focuses on getting you comfortable ‘selling’. Particularly those of us who “didn’t exactly sign up for sales”. Claudia helps her clients redefine the word ‘sales’ in terms that endear them to the difference their offering truly makes in the lives of those they serve.

You have positioned yourself to markedly change and impact lives. You know that being highly effective in sales would increase the value you give exponentially.

Let’s make it happen. What’s your greatest sales obstacle?
Learn more at www.transformandperform.ca | TAP Your Greatness!

Recent Speaking Engagements

NeftTI Annual Tapping Party – “Evolutionary Businesses”

Career Colleges Ontario Annual Conference, Niagara – “What If Your Admissions Team Was Marching to the Same Beat?”

Ontario Small Business Network – “Creating Prospecting eMails That Get Attention!”

Ontario Small Business Network – “Sales & Marketing Today -What’s the Difference?”

Hamilton Freelancers Association – “Orchestrating Sales Consultations That Win You Business!”

Additional Speaking Topics

Fall in ‘LIKE’ with ‘Sales’
Close with Consultations. 5 Key Ingredients.
Referrals. 5 Steps to Getting Them.

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My decision to call Claudia for help with the sales side of my business is by far the best one I have made since becoming an entrepreneur.  In the few months we have been working together I have seen a measurable increase in both sales numbers and ROI, but also in the number of “yes” responses our pitches receive. Far from being an uncomfortable, necessary evil to gain new clients, sales has become a natural, organic process that is actually enjoyable.  Clear, actionable advice and invaluable, relevant tools have taken us to the next level, thanks Claudia!
Anastasia Antonakis, Principal at Incite Creative Media House